Senior leadership with global experience across the full life cycle of hospitality assets - from development and positioning through operational performance and long-term value.
LEADERSHIP
Managing Partners
Founder-led leadership with global operating perspective.
The Intent Group is led by partners with decades of senior operating experience across global hospitality markets.
Their careers span institutional platforms, complex portfolios, and owner-side leadership at the highest levels of the industry. This firsthand perspective ensures that every mandate is shaped by practical judgement, operational reality, and a direct understanding of how hospitality assets perform over time.
He previously served as Chief Executive Officer of Cinnamon Hotels & Resorts, leading strategic repositioning across a complex multi-asset portfolio while strengthening commercial performance, brand positioning, and capital alignment. Earlier senior leadership roles with globally recognised hospitality groups including Hyatt and Viceroy further established his experience operating at scale across international luxury platforms.
Across institutional, owner-operated, and family-owned environments, Mikael has directed organisational transformation, operational restructuring, and portfolio development across diverse markets and asset types, including integrated and mixed-use hospitality environments.
He works with owners, boards, and investors to align strategy, operations, and capital in support of durable long-term asset value.
Global hospitality executive with more than three decades of senior leadership across luxury hotel and resort portfolios, international operating platforms, and owner-side asset performance transformation.
MANAGING PARTNER
Mikael Svensson
David Traynor
MANAGING PARTNER
International hospitality executive and owner-side advisor with more than three decades of senior leadership spanning development, operations, commercial strategy, asset management, and investment-driven performance transformation.
He has held senior leadership roles, including serving as Chief Operating Officer, with portfolio-level responsibility across Asia Pacific, the Middle East, and Europe at globally recognised hospitality and investment platforms including The Sands Group, Abu Dhabi Capital Group, IHG, Marriott, Bulgari Hotels, Nikki Beach, and Kempinski.
His experience spans large-scale hospitality development, complex asset repositioning, and operational performance improvement across institutional and privately held portfolios, bringing a disciplined investment perspective to hospitality asset strategy.
David brings an end-to-end perspective on hospitality assets — from development and capital planning through operational performance and long-term value realisation — across complex portfolio structures and integrated mixed-use environments.
He works with owners, boards, and investment partners to structure, reposition, and optimise hospitality assets to deliver resilient performance and sustained long-term value.
Portfolio-level leadership across global hospitality markets, spanning development, operation, and long-term value realisation within complex institutional and owner-led environments.
A depth of operating experience shaped across diverse ownership structures, international markets, and integrated hospitality platforms.
PARTNER GLOBAL EXPERIENCE
Asia Pacific · Middle East · Europe · Emerging Markets
PARTNER BRAND EXPERIENCE
Cinnamon Hotels & Resorts · Hyatt · Viceroy · IHG · Marriott · Bulgari Hotels · Kempinski · Nikki Beach · The Sands Group · Abu Dhabi Capital Group
PARTNER ASSET SCOPE EXPERIENCE
Luxury hotels · Resort portfolios · Mixed-use developments · Integrated hospitality environments · Multi-asset platforms